When we first started working on the challenge of making learning fun and meaningful for children, we were driven by one big fear. We didn’t want kids holding mobile phones. Like many parents and educators, we thought it was risky and harmful. That’s why, in the early days, we focused on creating interactive tables and special stands. Our idea was simple: keep the phone away and let children play only with physical toys.

Looking back now, that belief cost us a lot of time.

Everything changed thanks to the help of wonderful educators in Trento, Italy. They gently opened our eyes to something we never considered.

First, they explained that — in our case — holding a phone is not harmful to the eyes at all. Why? Because kids are constantly shifting focus between the screen and the physical toys. Their eyes naturally adjust, which actually reduces strain.

Second, and even more importantly, it’s incredibly beneficial for a child’s mental development. The simple act of pointing the camera, aiming at cubes or cards, coordinating movements — all of this engages the brain in powerful ways. It’s not passive screen time. It’s interactive, dynamic, and very healthy for growing minds.

That’s why today, our recommendation is clear and simple. Start the play session with parents holding the phone. Use a stand if needed. But as children become more confident and skilled, it’s absolutely fine — and even encouraged — to let them hold the phone themselves, always under adult supervision, and enjoy the magic of playing and learning together.

Sometimes, the biggest lessons come from where you least expect them.